photo: Kove Brothers Hardware building

“HARDWARE” on 7th Avenue

A Familiar Sign

The main sign for our hardware store is a landmark — literally. It can be seen from two blocks away. It’s a two-story tall, vertical, rectangular sign emblazoned with the word “HARDWARE” in red capital letters. The sign is easy to see from a distance because it’s attached to the corner of the building and thrusts out over the sidewalk corner. It’s hard miss.